Infomercial Media

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Infomercial Cycle

Infomercial Product Assessment Product AssessmentProduct Assessment
Identity Target Marketing Identify Target MarketIdentify Target Marketing
Marketing Assessment Marketing AssessmentMarketing Assessment
Profitability Analysis Profitability AnalysisInfomercial Profitability Anaysis
Vendor Selections Vendor SelectionsInfomercial Vendor Selection
Creative Process Creative ProcessCreative Process
Testing and Evaluating Testing and EvaluatingInfomercial Testing and Evaluation
Media Planning & Testing Media Planning
& Testing
Infomercial Dub Houses
Dub Houses Dub Houses
Taking Products to Retail Taking Products
to Retail
Taking Infomercial Products to Retail


Electronic Retailing Association
Visit the Electronic Retailing Association website


Call Center Support

Informercial Media Support
Call Center SupportInfomercial call center support can be designed to meet your specific to needs. Call center services can include:
  • script creation
  • automated call distribution
  • caller identification with pop-up order screen
  • scalable call answering and routing
  • customized order entry system with web access
  • call center reporting
  • multilingual customer service
  • skills-based routing
  • upselling
  • save-the-sale
  • save-the-continuity
  • automated outbound calling

Call center customer service representatives will need to be trained to understand your product or service.

Call Center Support

Some call centers offer analysis of performance of your DRTV campaign:

  • offer
  • pricing
  • media effectiveness
  • call to action

Call center disposition service can also collect information on consumer perceptions by:

  • recording all calls
  • categorizing responses

These services can include reporting on kinds of responses.

Call Center Support Call Center Support
Fulfillment Services Fulfillment Services
Continuity Programs Continuity Programs
Buying Clubs Buying Clubs

Moulton Logistics- Infomercial Fulfillment Services

Moulton LogisticsMoulton Logistics Specializing in DRTV Fulfillment

Moulton Logisitics

Visit Koeppel Direct - leaders in direct response
media buying.
Koeppel Direct DRTV Media Buying

Contact Infomercial Media at

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